for early stage software companies

Website Design + Product Marketing Consulting

for early stage software companies

Website Design + Product Marketing Consulting

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How we will help you

For innovators who want the power of product-market-fit, without the complexity of hiring an entire team

Guide your customer

Guide your customer

Clear positioning

Clear positioning

Reach your audience

Reach your audience

Stand out from competitors

Be

Be

1 Define who you are for

1 Define who you are for

&

&

2 What you do for them

2 What you do for them

man on mountain cliff
man on mountain cliff

Experience

  • Product Launch

  • Analyst Relations

  • Partnerships

  • Website ownership

  • GTM Strategy

  • Business Development

  • Sales

  • Product Launch

  • Analyst Relations

  • Partnerships

  • Website ownership

  • GTM Strategy

  • Business Development

  • Sales

  • Messaging

  • Product Positioning

  • Sales Enablement

  • Buyer Enablement

  • Design

  • Leadership

  • Expansion Sales

  • Messaging

  • Product Positioning

  • Sales Enablement

  • Buyer Enablement

  • Design

  • Leadership

  • Expansion Sales

WORK — 02

Selected work & sample sites

A selection of brands, launches, and sites shipped.

EXPERIENCE — 03

A track record of measurable outcomes

Six years driving launches, positioning, and building pipeline.

2024 – 2025

DIRECTOR OF PRODUCT MARKETING

27% increase in monthly active users, by managing 8 successful feature launches.

53% customer adoption and 45,000 page views in the first 90 days from end-to-end campaign planning.

15% boost in product page views from updated positioning and messaging.

Earned a 1st place quadrant recognition from owning the analyst relationship and presenting product demos.

2022 – 2024

PRODUCT MARKETING LEAD

Reached 96% of pipeline goals through multiple feature launches per quarter.

Reduced time to close 15% and increased win-rates 4% with sales enablement for a team of 12 reps.

Delivered a website rebuild, product graphics, and messaging.

Created thought leadership content for a product newsletter and product blog posts.

2019 – 2022

PRODUCT MARKETING MANAGER

220% increase in average selling price through launching a new product line.

12x growth in average recurring revenue from new packaging and positioning.

Created customer stories to support updated positioning and a strategic narrative going up-market.

▷Web Design ◎ Product Marketing Consulting

We partner with ambitious brands to craft strategic GTM solutions. Blending creative direction, digital experiences that convert, and campaigns that drive measurable growth.

All rights reserved. Hey Nick Butler 2026

▷Web Design ◎ Product Marketing Consulting

We partner with ambitious brands to craft strategic GTM solutions. Blending creative direction, digital experiences that convert, and campaigns that drive measurable growth.

All rights reserved. Hey Nick Butler 2026

▷Web Design ◎ Product Marketing Consulting

We partner with ambitious brands to craft strategic GTM solutions. Blending creative direction, digital experiences that convert, and campaigns that drive measurable growth.

All rights reserved. Hey Nick Butler 2026